State of New Mexico: "Land of Enchantment"

Total population: 1.8 million
Adult smoking prevalence: 21.2%1
Youth smoking prevalence: 30.1%2
Pregnant smoking prevalence: 10.1%3
Total funding for tobacco control in FY 2005: $5.0 million4
Proportion for tobacco cessation: 15%5

Cessation Services Profile

Quitline services: Through NCI/CIS quitline. Anyone is eligible for services. New Mexico is in the process of contracting for a new quitline service.

Medicaid coverage & services: 90 day supply of Zyban only

Health plan coverage & services: As of March 1, 2004, all health plans that provide maternity benefits are mandated to cover cessation classes or counseling and prescription Zyban or NRT (no coverage for OTC).

Self-insured coverage & services: DK

Percentage of smokers with cessation benefits: DK

Key partners in tobacco cessation:

  • New Mexicans Concerned About Tobacco (NMCAT)
  • NM Medical Society
  • American Cancer Society
  • American Lung Association
  • American Heart Association
  • NM State Health Department

Primary leadership:

  • New Mexicans Concerned About Tobacco (NMCAT)
  • NM Medical Society
  • NM State Health Department
  • University of NM Hospital
  • Stop Tobacco On My People (STOMP)
  • NM Pharmaceutical Association
  • NM Medical Review Association

Status of cessation program: The cessation program in New Mexico was initially planned as a cessation services program with state funds used to support a contractors offering cessation programs. This approach was changed to the use of quitline services along with training for a variety of health care providers as recommended by the PHS guidelines. The training programs are offered through professional associations such as the NM Medical Association for physicians, and a very successful program that combines training and reimbursement for pharmacists through the Pharmacy Association. New Mexico has also passed a mandated benefit required for all health plans that provide maternity services and plans for promoting this benefit to increase utilization are underway. A next step for the New Mexico program is to develop proactive and tailored quitline services through another quitline contractor.

Key successes:

  • Kept level funding by demonstrating success. Strong evaluation program.
     
  • Increased cigarette tax by $.70 per pack
     
  • Mandated insurance coverage.
     
  • Reduced smoking prevalence in both adults and youth (below national averages).
     
  • About 40% if New Mexicans are now covered by clean indoor air policies.

Key challenges:

  • Geography: most of state is rural or frontier. Only 15 people per square mile.
     
  • Low SES: 48th in nation in per capita income
     
  • Most of population clustered in 3-4 cities.
     
  • Diverse population: White, Hispanic, Native American, SE Asian.
     
  • Up to 24% of population in some counties live in households in which English is not the primary language.


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1.Sustaining State Programs for Tobacco Control: Data Highlights 2004, CDC
2. Sustaining State Programs for Tobacco Control: Data Highlights 2004, CDC (grades 9-12
3. CDC. Smoking During Pregnancy --- United States, 1990--2002. MMWR 2004; 53(39);911-915.
Percentage of mothers who smoked during pregnancy by area: 2002
4. Campaign for Tobacco Free Kids. FY2005 Rankings of State Funding for Tobacco Prevention: www.tobaccofreekids.org
5. Sources: MSA/General Fund; CDC

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