2004 Agenda:

Day 1
February 24, 2004

Goals for the day

• Meet faculty and colleagues from other states
  
• Discuss components of a statewide comprehensive approach to tobacco cessation
  
• Discuss the importance of working groups for accomplishing goals
  
• Discuss strategies for involving businesses and health plans
  
• Learn from each other
  
• Have fun
   

8:00 Breakfast and networking

8:45 Welcome, goals for project and goals for workshop

8:50. Group Introductions

• Which state, organization
  
• Brief (one representative from each state) – where do you see yourself in process of a comprehensive statewide cessation program; what are you working on next, what are your key questions/challenges you hope to address in this project?
  
• Brief – (each person) introduction

9:30 Background and strategic framework for comprehensive tobacco cessation
Wendy Bjornson, Pacific Center on Health and Tobacco

Questions and examples from group

10:30 Break

11:00 How to develop and support state-based working groups to identify and accomplish goals

• Introduction and tips
  
• Case Studies – Small Group Breakouts
  
• Combining Skills: Large Group Discussion

Workshop Faculty

12:00 Lunch

1:15 Questions remaining from morning session

1:30 Strategies for working with employers/purchasers/insurers to change policies to cover cessation services

• Case Study: Strategies for Increasing Coverage, Delivery, and Demand for Cessation Services
  Traci Verado, Executive Director
  Kristen Hanson, Associate Director
  California Tobacco Control Alliance
  
• Case Study: Outreach to Business to Increase Benefit Coverage: Oregon Make It Your Business Campaign
  Wendy Bjornson
  Director, Pacific Center on Health and Tobacco

2:30 Questions and Discussion

3:00 Break

3:30 Case Studies: Getting Health Plans Involved

• Working with Health Plans
  Abby Rosenthal, MPH
  Centers for Disease Control
  
• Working with Health Plans in Massachusetts:
  Donna Warner, MA, MBA
  Massachusetts Department of Health

4:30 Questions and Discussion

4:50 Wrap-up: Best ideas gathered; questions remaining

5:00 Adjourn

6:30 Dinner

 
Day 2
February 25, 2004

Goals for the day

• Discuss strategies for delivering cessation services
  
• Help each other develop strategies for cessation projects in each state
  
• Identify technical support needed to help make strategies work
  
• Evaluation of workshop
  
• Depart
   

8:00 Breakfast and networking

8:45 Welcome, goals for the day, questions and discussion from Tuesday

9:00 Strategies for linking quitlines, health care systems, and community services.

• Case Study: the Maine Treatment Initiative
  Joanie Kayman, Partnership for a Tobacco-Free Maine
  
• Case Study: Linking Pregnant Women with Tailored Quitline Services
  Phyllis Hartigan, Partnership for Smoke-Free Families, San Diego, CA
  
• Questions and Discussion

11:00 Break, hotel checkout

11:30 Representatives from each state meet in small groups with faculty as needed to discuss next steps of a state cessation strategic plan. The highlights of each plan will be presented after lunch and elicit input, suggestions, and advice from the faculty and group members.

12:15 Lunch: Update of National Quitline Initiative

1:15 Strategic Plans*

3:00 Break

3:30 Determine technical assistance needs
Kathy Harty, Tobacco Technical Assistance Consortium

4:00 Wrap-up

• Possible follow-up meeting date
  
• Meeting evaluation: what worked well, what could be changed

4:30 Adjourn